92
Shopify Changelog
Official
Shopify Scripts deprecation creates an action deadline for Plus merchants
Shopify Scripts deprecation requires Plus teams to review legacy discount, shipping, and payment customizations before execution ends.
Why it matters: This is not just a developer update. It can affect checkout behavior, promotion logic, agency retainers, and migration planning.
Action: Audit active Scripts, map each one to Shopify Functions or an app workflow, and assign an owner for migration.
90
RetentionX Shopify Segments Best Practices
Vendor POV
RetentionX shows how Shopify segments can turn analytics into VIP customer actions
RetentionX documents ways to use segment tags in Shopify for VIP access, discounts, and wider tech-stack enrichment.
Why it matters: Retention analytics only creates value when a segment becomes an action inside Shopify or the marketing stack.
Action: Create one VIP segment, sync the tag to Shopify, and test early access for a small collection before automating broadly.
88
LoyaltyLion Referrals Guide
Vendor POV
LoyaltyLion referral guidance turns customer advocacy into a measurable loyalty workflow
LoyaltyLion outlines practical referral program choices such as give-and-get rewards, minimum spend, and referral revenue benchmarks.
Why it matters: Referral programs are often launched as discount widgets instead of being measured as a retention and acquisition loop.
Action: Set a give-and-get reward, choose a minimum spend below first-order AOV, and track referral revenue separately.
86
LoyaltyLion Shopify Rewards Guide
Vendor POV
LoyaltyLion rewards guidance highlights attainable value over blanket discounts
LoyaltyLion explains how reward design should make customers feel recognized while keeping the economics of a loyalty program controlled.
Why it matters: Loyalty programs can become margin leaks when points are too generous or too hard to understand.
Action: Define one non-discount reward, one purchase reward, and one engagement reward before changing point value.
85
Rebuy Academy YouTube
Vendor POV
Rebuy Academy video turns cart cross-sells into a step-by-step AOV playbook
A Rebuy Academy video explains cart cross-sell setup patterns for increasing order value during the cart experience.
Why it matters: Video walkthroughs are more useful for merchants when converted into clear setup steps, checks, and mistakes to avoid.
Action: Convert the video into a playbook before sharing it with a merchant or client team.
